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hunch Brand | About Us3 min read

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Table of Contents

Who Are We?

How did the hunch brand get started? We’re just like you. People with grand visions, big goals, and inner callings—that had no idea how to make it happen. We followed the rules, the roadmaps, the footprints of others—and none of it felt right. Until we decided to say “forget it” and follow our hunch. To chase after our fears, our true north, to push ourselves in creating blueprints not yet made before – to take steps in the seeming dark, unsure of where we would go.

We understand the uncomfortableness and the uncertainty—yet we live for it. The unexpected, the newness, the unpredictable, the edges it can take you to and leaping anyway. Embracing it all — because we weren’t made to just fit into life. We were made to carve out our own paths and make life fit to us. Hunch is here to inspire creating a life of boldness and redefining your limits – because we all have the ability to do so.

Why The Name hunch?

The name hunch was sparked by living a life that is true to you. Some might call it intuition, gut feeling and other adjectives that describe a pull from within that cannot be confined to any one word.

Hunch to us is more than just a definition—it’s a lifestyle. We want to inspire others to trust themselves above all else by embracing uncertainty, breaking molds and listening to what feels right to you.

When you ignore that inner resonance with “I can’t” “it’s impossible” “what if’” —you are placing barriers in your mind to what is possible for you. Whenever you rep hunch, you’re affirming the belief you have within yourself to go beyond limits and give yourself one-more-go by imagining the unimaginable.

Whether you’re a risk taker or not, the hunch name will be a reminder that pushing past barriers and discovering what you are capable of is always worth it. Because the best experiences happen when you’re doing what you love and living on your own terms.

What Fuels The hunch Brand?

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What’s Our Story?

The roots of our story are always centered in the now. You won’t find us highlighting our past timeline or accolades because we are always encouraging ourselves and others to write the story of our brand each day—by being a source of inspiration for others to express who they truly are without limits.

The hunch Brand Beliefs

We don’t believe that your credibility, trust, or status comes from a long history. What we do believe in is being authentic and transparent. As a brand what’s most important to us is our vision and what we continue to imagine hunch to evolve into. Here at hunch we live our name every moment of every day—which means that our story is unfolding as we speak.

Because of this, you can follow our journey and witness us give life to our visions for hunch by forging our own path day to day.

What is The hunch Brands Vision?

The vision for hunch is endless but here are the three key elements that make up our brand’s vision below!

Innovation

We incorporate creativity into everything we do as a company — from our products, the events we hold, the way we work with the community — everything! Our goal is to always push ourselves in designing and developing unique, versatile products that haven’t been seen before. 

Lifestyle

The hunch lifestyle is the DNA of our brand. This involves expanding on how we showcase the varying voices and faces of individuals who live life to the fullest. Creating, expressing, and having fun doing what they love — because there’s no wrong way to follow your hunch.

Inspiration

Without inspiration, there would be no hunch. We go beyond just the products we design to shifting perspectives in life. Building the hunch. community and cultivating momentum will be further developed through events and contributions that thrive on our values and brand lifestyle.

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Follow along and receive real-time updates on our journey by joining the email list below👇

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